MassiveImpact: Jaringan Iklan Seluler Biaya Per Tindakan

dampak besar

Tampilan, tayangan, klik… Saya benar-benar bertanya-tanya mengapa kami masih mengukur dan beriklan berdasarkan metrik ini. Dampak Besar is a mobile ad network reaching more than 1 billion mobile internet users from 190 countries and they don’t. They use CPA, or cost per action, to determine their ad pricing. That’s right… you only pay when there’s an actual conversion! This means that your return on investment is guaranteed.

MassiveImpact menawarkan a Model periklanan seluler 2 tingkat, menggunakan MassiveImpact Event Tracker:

  • Biaya Per Pemasangan (CPI) - bayar saat pengguna baru menginstal aplikasi Anda (model tetap)
  • Acara pasca instalasi - minta MassiveImpact mempromosikan produk tertentu untuk Anda dan bayar sebagai
    pelanggan Anda benar-benar membelinya, dalam aplikasi Anda (model bagi hasil)

MassiveImpact menyediakan pengembang aplikasi dan penerbit situs seluler dengan platform ujung ke ujung, mendukung siklus hidup penuh dari penerbitan iklan, penargetan hingga pelacakan kinerja ujung belakang dan analisis, menghasilkan monetisasi inventaris, penemuan aplikasi, dan akuisisi pengguna. Algoritme pengoptimalan berpemilik MassiveImpact dibuat khusus untuk arena periklanan seluler berkinerja.

massimpact-mobile-ad-network

MassiveImpact’s kinerja waktu nyata (RTP) platform enables advertisers to acquire new customers with guaranteed ROI. The improvement is achieved by patent-pending customer discovery method, based on a user’s actual conversion history. The combination of MassiveImpact’s RTP approach and TargetAdLive®’s automatic management of ad inventory allows for a real-time, end-to-end ad serving cycle.

TargetAdLive® is MassiveImpact’s core technology solution. An algorithm-based ad targeting technology, TargetAdLive® is employed by the MassiveImpact team to execute its performance-based mobile ad campaigns. While traditional mobile ad solutions focus on conventional mobile marketing- based profiling methods that typically ignore 98% of available data; TargetAdLive® utilizes all available data to rate each user’s likelihood of purchasing a particular product.

TargetAdLive®, analyzes a sample of a carriers’, publishers’ or wireless service providers’ customer data with data provided on the advertisers’ ad. It chooses, in real time, the ad that is likely to see the best result and thus generate the most money. TargetAdLive® then pairs mobile ads with customers that are most likely to perform the desired action, based on the entire user data collected, fits the user profile and the ad content and serves the relevant ad.

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